And for those who favor to look at a video of the solutions, see video beneath on my YouTube Channel :
IF YOU WANT TO LEARN MORE ABOUT BUILDING A BRAND ONLINE, ATTEND MY WORKSHOP!
If you don’t favor to have a look at my face and would moderately hearken to audio-only in podcast format, following the podcast on Anchor ( additionally out there wherever else you hearken to your podcasts! Seek for “The Naina Redhu Expertise”.
What’s the one factor that you simply’re actually frightened about proper now?
My essential income stream / earnings ( nearly 90% of my total earnings ) used to come back from images. Due to COVID19, that earnings stream has dried as much as nearly zero. Fortunately, since I at all times strived for a number of income streams, I had a few different choices to have a look at. I’ve since pivoted to doing extra work within the workshops & consulting area AND I’m additionally being extra aggressive with promoting my work and brooches. However, I’m frightened that my Instagram viewers – individuals who adopted me for images content material – would possibly depart if I begin posting content material associated to my workshops or consulting. THAT is my largest fear proper now.
I’m a marriage photographer who hasn’t posted on IG since March. How do I begin posting once more? Posting about weddings simply didn’t appear proper … how do I re-approach it now, 4 months later?
For those who have a look at Instagram as a platform the place you share your work – have you ever stopped working? For those who haven’t stopped working, I don’t see any motive to cease posting on IG. Be delicate in regards to the caption & talk that you simply’re hopeful of issues getting higher. Not as a result of that is one thing individuals wish to hear however as a result of that is the reality. We’re all hopeful. In the meantime, right here’s a bride & groom who selected to make a brand new starting in these bleak instances, giving hope to all of us. POST NOW! Briefly point out why you stopped, why you’re re-starting & what you’re hoping to do in a different way. ( That’s three content material concepts! )
IF YOU WANT ADVICE CUSTOMIZED TO YOUR BUSINESS OR BRAND, HIRE ME FOR A CONSULTATION
If there are such a lot of belongings you wish to do… the right way to zero in on one?
Who says that it’s a must to do just one? Strive the whole lot and consider what makes you cheerful, what makes you cash, what makes you well-known, what earns you authority, and many others. You gained’t know until you do it. Do the whole lot. Prioritize. Remove. For those who’re spending an excessive amount of time doing X & it’s not getting you what you need ( fame / cash / peace ), then cease and check out one thing else.
Within the context of “You aren’t your buyer”, how do you value your merchandise?
My pricing relies on CoDB : Price of Doing Enterprise plus what the market is prepared and capable of pay. And naturally #GoalKyaHai aka what am I making an attempt to do by pricing a sure product / service a selected means. Some parts of pricing are additionally model positioning and signaling. Not all pricing is supposed to generate a sale ASAP. After I say “I’m not my buyer“, my pricing just isn’t for me. It’s not primarily based on whether or not I might purchase the product / service or whether or not I’m in a position or prepared to pay a specific amount for it. It’s primarily based on whether or not my typical buyer is in a position and prepared to pay for the product / service I’m creating / promoting.
What’s the images tools that you simply use and what’s your workflow?
Nikon D800 or D810 cameras. Nikkor 24-70, 70-200, 14-24 F2.8 lenses and the 85mm f1.4 lens. Nikon SB900 speedlights. Smartphone is the Pixel 3XL. Workflow is SHOOT. EDIT. SHARE. I shoot RAW on the DSLRs, I shoot a LOT, I carry the information into Adobe Lightroom, I edit, I export and arrange after which I add shopper information and publish the task on my weblog.
Instagram Profile Evaluate / Audit : naina.co/instagram
Purchase me a beer : naina.co/beer
E-newsletter : naina.co/e-newsletter
Workshops : naina.co/workshops
Artwork : naina.co/artwork
TO BE NOTIFIED OF THE NEXT WEBINAR / WORKSHOP, SIGN UP TO MY NEWSLETTER
What’s #NAINAMAMA? : “Naina’s Monday Ask Me Something”.
Having used the “Ask Me Something” questions field on Instagram Tales over the previous couple of years, I’ve thought-about doing it in a extra structured means and I’ve noticed that lots of the questions are repeated. The repetitiveness is comprehensible due to the character of Instagram. Tales are gone after 24 hours and never everybody will get to see them. This isn’t solely a waste of my time, but in addition a lack of data that somebody would possibly discover helpful. I’ve, certainly, thought-about saving these tales as “Story Highlights” on my Instagram profile however I don’t like how they eat up useful actual property. Somebody visiting my Instagram profile for the primary time, sees my profile photograph, my statistics, my bio after which a complete row of Story Highlights and THEN they get to the true motive they’re prone to have interaction with me : my work. With out the Story Highlights, they’ll see six posts and 1/fifth of one other three. With the Story Highlights they’ll solely see the primary three posts of their entirety, which, to me, is unacceptable.
Each Monday, I’ll put up the Q&A field on my Instagram Tales and try and reply about 5-10 questions. I can even doc these questions on my weblog, just like as we speak’s weblog submit.
.jpg)
.png)
0 Comments